Information We Collect

When you reach out to us for corporate flower arrangements or gift services, we gather details you share willingly. This includes your name, business name, email address, phone number, delivery addresses, and any specific floral requirements. We also collect payment details when placing orders, though processing is handled securely via our payment partners.

For our corporate clients, we may obtain additional business data such as company registration information, preferred delivery times, and budget considerations. This helps us tailor our services to your corporate needs.

Our site automatically gathers certain technical details when you visit. This includes your IP address, browser type, device information, and how you navigate our site. We use this data to enhance site performance and understand how clients discover our services.

How We Use Your Information

We primarily use your personal information to fulfill flower orders and deliver excellent service. This includes processing orders, arranging deliveries, sending order confirmations, and following up to ensure you are satisfied with our service.

• Processing and fulfilling your flower orders and gift arrangements
• Communicating about order status and delivery timelines
• Providing customer support and addressing your inquiries
• Enhancing our services based on your feedback and preferences
• Sending relevant updates about our services (with your consent)
• Maintaining records for business and legal compliance purposes

We also use aggregated, non-personal information to understand market trends and improve our operations. For instance, we may analyze which types of arrangements are popular in different seasons to better plan our inventory.

With your explicit consent, we may share information about seasonal offerings, special promotions, or new services that may interest your business. You can opt out of these communications at any time by using the unsubscribe link in our emails or contacting us directly.

Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing use. Your information stays within our business ecosystem and is shared only when necessary to provide our services or to comply with legal obligations.

We collaborate with trusted service providers who assist in delivering our services. This includes payment processors, delivery partners, and flower suppliers. These partners are contractually obligated to protect your information and use it solely for the services they provide to us.

We may disclose your information if required by United Kingdom law, court orders, or government regulations. This includes compliance with GST regulations, business licensing requirements, and other legal obligations related to our operations in London and across United Kingdom.

Data Security and Protection

We take data security seriously and employ multiple layers of protection. Our systems use encryption for sensitive data transmission, secure servers for data storage, and regular security updates to defend against threats.

Physical security measures protect our office systems, and access to personal information is limited to employees who need it for their roles. Our team receives ongoing training on privacy practices and data handling procedures.

Payment information is processed through secure, encrypted systems that meet industry standards. We do not store full credit card numbers on our systems—the information is handled by certified payment processors specializing in secure financial transactions.

>While we implement robust security measures, no system is completely risk-free. We continuously monitor and update our security practices to address evolving threats and maintain the highest possible protection standards.

Your Rights and Choices

You have several rights regarding your personal information. You can request access to the data we hold about you, ask us to correct inaccurate information, or request deletion of your data when legally permissible.

• Access your personal information and understand how we use it
• Request corrections to inaccurate or outdated information
• Ask us to delete your personal information (subject to business and legal requirements)
• Opt out of marketing communications while continuing to receive service-related messages
• Request information about how your data has been shared
• File complaints about our privacy practices

We retain your data only as long as needed for business purposes and legal requirements. Order records are kept for accounting and warranty purposes, while marketing preferences remain until you request their removal.

When we no longer need your information, we securely delete or anonymize it. Some data may be kept longer if required by United Kingdom business laws or for legitimate business interests such as fraud prevention.

Cookies and Website Technology

Our site uses cookies to improve your browsing experience and help us understand how visitors use our site. Cookies are small files stored on your device that remember preferences and enable certain site features.

Essential cookies are necessary for the site to function properly – they enable basic navigation and access to secure areas. These cookies do not collect personally identifiable information and are enabled automatically when you use our site.

We use analytics cookies to understand how visitors interact with our site. This helps us identify popular content, optimize page performance, and improve user experience. This information is collected in aggregate form and does not identify individual users.

>You can control cookie settings through your browser preferences. However, disabling certain cookies may affect some website features and your overall browsing experience.

Business Transfers and Changes

If SaffronDriftNovel undergoes significant business changes such as mergers, acquisitions, or sales of assets, your personal information may be transferred as part of the business transaction. We would notify you of any such changes and ensure that your information continues to be protected under privacy standards consistent with this policy.

In the unlikely event that we cease operations, we would ensure that your personal information is either securely transferred to a successor business (with appropriate privacy protections) or securely deleted according to data protection best practices.

Updates to This Privacy Policy

We may update this privacy policy periodically to reflect changes in our practices, services, or legal requirements. When we make significant changes, we'll notify you through email or by posting a notice on our website before the changes take effect.

Minor updates for clarity or administrative changes may be made without prior notice. We encourage you to review this policy periodically to stay informed about how we protect your privacy.

Children's Privacy

Our services are designed for businesses and adult consumers. We do not knowingly collect personal information from individuals under 18 years of age. If we become aware that we've inadvertently collected data from someone under 18, we will promptly delete that information from our systems.

Parents or guardians who believe we may have collected information from their child can reach out using the contact details below, and we will address the matter promptly.

International Data Considerations

Our primary operations are based in United Kingdom, and we store and process data within United Kingdom jurisdiction. However, some of our service providers may process data internationally. When this occurs, we ensure appropriate safeguards are in place to protect your information according to applicable privacy laws.

We comply with United Kingdom data protection laws and regulations, including those related to business operations, financial transactions, and customer data handling. Our practices align with evolving privacy standards in United Kingdom's digital economy.